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Game Intelligence: Off-Ball Runs

By: Eddie May
• September 2023

Using Game Intelligence to evaluate a player's off-ball movement.


Traditional football data provides information about on-the-ball events and outcomes.

But on average a player is only on the ball for 3 minutes per game.

How can we evaluate the other 97% of a player's contribution, at scale? 

Our new Game Intelligence product takes football insight to the next level, by merging event and tracking data to evaluate the intelligence and effectiveness of key football concepts including:

- A player’s off-the-ball movement
- Their on-ball decision making and passing risk/reward profile
- Their ability to execute when under pressure from opponents





Here you can download an explanation of how Game Intelligence can be used to detect, classify and evaluate the effectiveness of a player's off-ball runs, with examples of the type of insight and analysis that can be derived from the data. 





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